Position Summary

Provides strategic and practical input for specific product offerings for product life-cycle. Analyzes sales reports, market performance, financial impacts, trends, and merchandising strategies. Manages new and existing products to meet corporate goals. Serves as champion for product line.

Essential Duties and Responsibilities:

•Analyzes sales data, market trends, and competitive landscape to identify product selection.

•Creates Marketing plans and collateral material to establish effective marketing strategies.

•Reviews final product information, materials, features, benefits, specifications, and pricing for catalogue to ensure accuracy.

•Forecasts sales for new and existing products to determine strategy.

•Facilitates and approves designs of final product to ensure standards.

•Provides content for product line such as; white papers, website material and feature/benefit information.

•Assists with other Product Lines as needed

•Complies with company policies and procedures.

•Performs other duties as needed.

Supervisory Responsibilities

•None, but may direct or train others.

Education and Experience

•Bachelors degree in Business, Marketing, or related field.

•Two to three years of experience in product management, marketing, or merchandising.

•Or combination of equivalent experience, education, and training.

Skills

•Proficient use of MS Office Products.

•Above moderate levels of English reading comprehension, speaking, and writing; active listening; critical thinking, complex problem solving, analysis and evaluations, judgment and decision-making, and negotiation, and innovation.

Working Conditions and Environment

•Intermittently lift, carry, pull, and push up to 20 pounds.

•Continuously see, sit, and have balance

•Frequently talk, hear, grasp, have visual acuity, and have repetitive use of arms, wrists, hands, and fingers.

•Occasionally walk.

•Intermittently stoop, bend, twist, crouch, kneel, crawl, climb stairs and ladders, operate foot and hand controls, squeeze, and reach above shoulders.

•Frequent use of computer.